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Coming soon —
The Stable & Market
Presented by Diamond Willow in support of our local Farmers.
The Vision.
Diamond Willow Farms is expanding its business in Cochrane, Alberta —
The Stable & Market was born from one simple truth: the world is hungry again — not just for quality food, but for trust & authentic connection.
We believe commerce can be slower, more human, & more meaningful.
Quality deserves a stage.
Relationships count more than reach.
Local farmers are the backbone of resilient communities — & they deserve stable, dignified places to sell what they produce.
This is a curated, bespoke environment designed to honour the work behind the product — & the people behind the work.
The Concept.
The Stable & Market is a permanent, year-round retail environment rooted in community & place.
It brings together a small number of carefully selected vendors — farmers, artisans, & small businesses — into a shared physical space that feels grounded, beautiful, & intentional.
Vendors maintain ownership of their products.
Diamond Willow Farms’ focuses on environment, curation, systems, & experience.
Together, we create something stronger than any one of us could alone.
This space is designed for:
— Established businesses looking for a more aligned, values-driven retail presence.
— Producers currently selling at outdoor markets who desire a permanent space under a roof at a competitive price.
— Farmers who desire to condense deliveries & feel ready to scale sustainably.
— Early-stage makers who prioritize quality, care, & integrity over speed.
You don’t need to be big.
You do need to be intentional & care deeply about what you create & its impact on people.
Farmers & Entrepreneurs Matter.
A Different Way To Grow, Together.
Growth doesn’t have to mean more noise, more pressure, or more burnout— it doesn’t have to mean chasing larger email lists, expanding exhaustive delivery routes, or producing what is beyond sustainable.
It can mean fewer & more impactful channels.
A stable place to sell & the space to refine what you already do well.
The Stable & Market exists to help small businesses, farmers, makers, artisans:
— move from temporary to established,
— stabilize production & income,
— build visibility without losing soul, &
— grow relationships alongside revenue.
This is not about mass scale. Real growth can mean stability through better margins & deeper relationships.
The Stable & Market creates a foundation that supports your lifestyle — not consume it.
It’s about sustainable expansion — at a human pace.
Vendor Philosophy.
Diamond Willow Farms is about relationship-first.
We believe:
— Quality is non-negotiable,
— Transparency builds trust,
— Local resilience is relevant, &
— How something is made is just as important as what it is.
We curate with care — not to exclude, but to protect the integrity of the space & the people within it.
How We Can Work Together.
We value dialogue, alignment, & long-term relationships.
We want to know your story.
We want to understand your process.
We want to grow alongside you — if it feels right for both of us.
The Stable & Market is built deliberately & with intention.
To protect the experience, for vendors & customers alike, we are intentionally limiting our first phase.
We will begin with a maximum of 75 vendor spaces to build something strong from the start.
If you feel a quiet yes reading this —
If you’ve been looking for a place that values depth over noise — we would love to hear from you.
This is an early conversation.
A mutual exploration.
The doors are not open yet — but the dialogue is & we want to hear from you:
Register your Interest,
Begin the Conversation,
Join the Early Vendor List.
Find us.
42133 Township Road 252
Forever & Always.
Family Owned & Operated
Intentional
Community Focused